Make our team, your team

Bert is the Co-Founder and Managing Partner of ABH Advisors and an SMA Operating Partner supporting our Sales, Marketing and Client Service optimization clients. With over 30 years of leadership experience in Underwriting, Sales and Marketing for healthplans, TPAs and health service companies, she helps large, mid-market and start-up companies increase their market share via creative distribution, product packaging and alliance strategies. In her most recent role as Founder and President of WellSpark Health, she led a national health services start-up focused on chronic disease prevention and self-management with proven ability to reduce medical costs for healthplans and employers alike. Earlier career experience included executive leadership roles in Sales, Marketing and Client Services for Connecticare, LifeCare, Averde Health, Meritain Health and Cigna. Bert is a frequent featured speaker on wellness at regional and national conferences and has recently been recognized on the Healthcare Power 50 list by the Hartford Business Journal (2021-2022), named Chief Marketing Officer of the Year by the Hartford Business Journal (2019) and named Distinguished Alumni of the Year in 2020 by University of Connecticut’s Neag School of Education. She received her Bachelors Degree from the University of Connecticut and pursued graduate studies in Organizational Behavior from the University of Hartford.